
I'm very happy with the response and have been telling others about your services. Thanks for all the great work! - Greg Gorakski, Appseed
APPSEED 
Everybody has an idea for an app, but creating an app has always been a lot of work. AppSeed is an app that makes it easier by turning your sketches into functioning prototypes.
24 Hours
time to land first article
$30881
boost in sales after 10 days
4.2 million
number of Apps

CHALLENGE
There are over 4.2 million apps. Over 1000 new Apps launch every single day. How do we get Appseed to stand out and rise above the rest? On top of that, Appseed is incredibly niche. It was created for App developers only so the audience is very specific. After launching, Appseed was off to a slow start. Our job was to jump in right away and turn the launch around ... getting it the attention it deserved.
SOLUTION
We moved quick, developing an approach that we knew would work with our media contacts and bloggers. Our goal was to get the journalists emotionally involved. The pitch showed why Appseed was not just important for App developers, but for them as well. We drove the message hard, leveraging our contacts, constantly analyzing results and fine tuning our message until we could get optimum media exposure.


RESULTS
The press came fast ... SUPERFAST. Within 24 hours of reaching out to the press, we got a phenomenal write-up for Appseed in Forbes. The article hit the mark and gave Appseed the momenutm they needed. Mashable, the Huffington Post, Trendhunter, Cult Of Mac and tons more quickly followed. This all led to a wildly successful rollout coupled with a tremendous boost in sales.
THE NUMBERS
Press and blog coverage drove Appseed's visibility and numbers up dramatically. 10 days after we landed our first article for Appseed, sales were up an additional $30,000. The exposure instantly boosted Appseed's credibility and exposed it to key influencers.

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